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FTSE100 companies have 25 million social media connections
TweetFTSE 100 companies, including BP, Burberry, ITV, Sainsbury’s, Tesco and Unilever have a combined 19 million Facebook fans, but only 1.7 million followers on Twitter. While there are 70 FTSE 100...
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Twitter TV – coming to a screen near you soon
TweetTwitter looks to be making a fascinating move into become a fully fledged media player, producing original content, according to an Ad Week article. It says that the San Francisco-based company,...
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Apple in talks with Twitter about investing hundreds of millions of dollars
TweetIt is being reported that Apple has held serious talks with Twitter in recent months about making a sizable investment in the social networking firm. Such a deal would help the iPhone maker bridge...
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Google boosts social media presence as it buys Wildfire for $250m
TweetInteresting one here. Google has bought social media management firm Wildfire Interactive as part of its efforts to boost its social media. Google has reportedly paid $250m for the firm and...
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To stimulate G+, Google needs to build the next TweetDeck
TweetGoogle+ is like a remote tropical island. Glorious white sand, perfect clear waves lapping against the shore… and yet, to ships sailing by, seemingly deserted. While I probably wouldn’t include...
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Could Google’s Project Glass change the way we look at digital marketing?
TweetGoogle Glasses – AKA Project Glass – are one of those things that instantly get you excited about possibilities. As far as futuristic gadgets go, glasses that project the infinite wealth of media...
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How you can rank better on Google [infographic]
TweetSome great tips and tricks here in this infographic from BrandYourself taking a look at how you and your company can better rank on Google. It throws up lots of interesting stats not least of...
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Don’t be a social network like Facebook if you want to thrive
TweetDespite the overarching reach of Facebook and Twitter, people are flocking more and more to niche services. Research by Experian shows that Between July 2011 and July 2012 use of both Instagram...
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Google’s Project Glass hits the New York fashion runway
TweetGoogle’s augmented reality specs, known as Project Glass, that give you the that essential Terminator or Star Trek experience you’ve always wanted are taking to the runway at New York Fashion...
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Google blocks access to video ridiculing the Prophet Muhammad
TweetUPDATE — Violence has spread this afternoon across the Muslim world with protests in Cairo, Yemen, Iraq, Iran and the Lebanon as the storm surrounding the YouTube clip attacking the Prophet...
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Google’s new guidelines impact PR, social, affiliate marketing and SEO
TweetIn New York it is Search Week. Mayor Michael Bloomberg put his name to the proclamation that cites a strong tech community, digital growth and the goal of being the world’s premier digital city....
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Google changes spark call for more integrated SEO
TweetWith Google researching the possibility of reducing its page one search results from ten to seven and favour due to be given to paid results on Google shopping, it is time companies revisited...
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Divorce comes to SEO
TweetLast night Google launched a new tool and stressed that only experts should use it. The link disavow tool allows webmasters and brands to divorce themselves from pesky low quality inbound links...
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Brazil’s top newspapers abandon Google News
The debate about Google and whether it is a friend or foe is unlikely to resolved anytime soon. In the UK News International has only recently done a U-turn on its stance to stop articles from its...
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Chelsea is the most social Premiership club and Man Utd is top for search
While Chelsea Football Club currently lead the English Premier League, the Manchester United website is winning when it comes to visibility in Google UK searches, according to new research. The two...
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How AuthorRank is going to change the face of SEO
Part of our role in SEO is to constantly monitor the changes that Google makes to the way it displays and ranks web pages. One of the changes you may have noticed is the introduction of “rich snippets”...
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Why you should link your Google+ account to Adwords
If anyone doubts the value of a Google + account for brands, take a look at what Google’s social extensions can do for web traffic. Social extensions connect all the +1 recommendations your customers...
View ArticleGoogle advertising revenue surpasses entire US print industry [print is dead]
A milestone has been passed. In the first six months of 2012 Google made $1.6 bn more in ad revenue than the entire US print industry -- that's not just newspapers, but magazines too. Google made $20.8...
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Seven Social Media Trends for 2013
There are only 41 shopping days left until Christmas. Yes, really. This also means it’s about that time of year that industry movers and shakers get together over a crystal ball. Always keen to get in...
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Facebook creates cookie to improve its Ad Tracking
It is essential for brands to know the ROI of what they spend on advertising. Technology and social should make this easier by tracking clicks and so forth, but the science is not yet perfect. More...
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